| Have you had one of those days, hell I’ve had one of those years! Don’t get me wrong, my life is great, the family and the people I work with are the best! There is one thing in radio that we are measured by and that is ratings, and the five years that I’ve had the pleasure of hanging out with you, our show has been in the top 3 consistantly, but lately, I have been sucking canal water. Looking into the crystal ball, I’ll be back on top no doubt, but I just have to adjust a few things, you know kiss a few babies, beat some people into submission. You know what I mean, but there is always diffrent ways to motivate us into a different way of thinking, thinking outside of the box. I get the weekly e-mails called the “Mid-Week Motivator” by Tim Moore Managing Partner of the Audience Development Group. Tim’s thoughts and ideas help me, and maybe you think outside the box!
There are a couple of core disciplines that may change the way your walk the road. First, use negative feedback to make positive course corrections. When the first moon shot was launched in 1969, NASA realized a vision born a decade earlier. On the way to a perfect lunar landing, NASA’s command center made no less than one thousand course vectors. Instead of saying, “We’re off course.. let’s bring ‘em back,” they made instant-albeit micro corrections-to navigate the trajectory. So long as you keep moving, making minor course corrections in your forced march toward a goal, you’ll be virtually unstoppable.
A second core discipline for turning trying-into-flying comes with the premise that you need to cut short your temporary defeats, and run your wins long. This means knowing when to regroup, involve tactical teams, change direction, or even pull the plug on a flawed plan. When someone strikes out, don’t practice the “its okay, you did your best” response. It’s not okay, and your staff knows it. Teach yourself and your people to shake off temporary failure and get on with it. If we get a pat on the back for being unsuccessful, what creates the passion to perform next time? This is the raw proposition facing each of us as we lead.In the end, we only need to be right 51 percent of the time to be successful. There is no reward for trying, only for doing. In the immortal words of Thoreau, “I would rather live my live in the heights and depths, than exist in the gray abyss that falls between.”
With motivation like this, we can ALL get back on top of our game. |
|
|
|
This entry was posted
on Thursday, April 17th, 2008 at 2:19 pm and is filed under Uncategorized.
You can follow any responses to this entry through the RSS 2.0 feed.
You can leave a response, or trackback from your own site.